Pricing microblading appointments: a simple worksheet

A sensible appointment price needs to cover the service you actually provide. Start with costs and time, then compare the offer with your market. A competitor’s price is a reference point, not proof that the same amount will work for your business.

Count the whole service time

Include consultation, preparation, the appointment, records, cleaning, client communication and any included review. Work out how that time fits your real diary rather than assuming every opening hour produces paid treatment time.

Write down what the advertised price includes. If follow-up work is included, account for its time and consumables in the same costing.

Separate direct and regular costs

Direct costs relate to providing an appointment, such as the materials used. Regular costs continue across the month, such as premises, insurance, software and other operating expenses. Use your own supplier quotes and records.

• Materials for the initial appointment and included review.
• Total working time allocated to the service.
• A realistic share of regular operating costs.
• Allowance for unfilled time and administration.

Try a clearly labelled sample calculation

Illustrative numbers only: if direct materials cost NZ$60, allocated operating costs are NZ$40 and four hours of work are valued at NZ$45 per hour, the planning subtotal is NZ$280: 60 + 40 + (4 × 45).

This is not a recommended market price or tax calculation. It excludes any costs you have not entered. Replace every assumption with your own figures and discuss tax treatment with an appropriate adviser.

Check the offer and review actual results

State the service, inclusions, conditions and any separately priced work clearly. Keep the enquiry, booking and invoice descriptions consistent. Do not use a discounted first appointment to hide a later compulsory cost.

Compare actual time and costs with your worksheet after appointments. Read microblading career planning for testing a quiet-month scenario before depending on forecast revenue.

View the online microblading course, or ask Skinart about your training options. Explore the microblading guide library for related reading.